ABOUT 40 TONS
40 Tons Brand.
40 Tons is a streamlined, licensing-first cannabis brand built to move smart, fast, and with purpose. We operate through a nimble white-label model that allows us to partner with top manufacturers and distributors in multiple states. Instead of building out costly infrastructure, we focus on what we do best—curating quality products, dialing in the SKUs that move, and launching efficiently in markets across the country.
Our team works closely with local partners to bring cannabis products to life that reflect the community and culture we serve. From pre-rolls and flower to edibles and accessories, everything we release is built around both market demand and intentional design. This lean approach allows us to expand our footprint while staying agile—no bloat, no fluff, just execution.
But 40 Tons isn’t just a business—it’s a brand with real meaning behind it. We represent legacy operators and justice-impacted individuals, yes—but more broadly, we represent progress. We bring a cultural lens and a conscience to cannabis. Our success is shared success, rooted in creating opportunities for people who’ve been systemically overlooked. Each product is a proof point: you can build a strong brand, do good business, and still stand for something.
40 Tons Foundation.
The 40 Tons Foundation is where advocacy becomes action. Born from lived experience, we are a social impact engine dedicated to uplifting communities devastated by mass incarceration and cannabis prohibition. From prison cells to boardrooms, our work bridges the gaps created by systemic racism, generational poverty, and criminalization.
We honor those who paid the price while others profited. Through initiatives like Justice Row, we offer justice-impacted entrepreneurs real seats at the table—free booth space at leading cannabis conferences, access to capital and customers, and the visibility they’ve long been denied. Through our Level Up Conferences, we don’t just talk about second chances—we create them. With expungement clinics, resume reviews, on-site hiring, scholarships, and more, we’re making sure the communities harmed most by the War on Drugs have a clear path forward.
This is restorative justice in action. And it’s personal. From Corvain Cooper’s life sentence to presidential clemency, to helping the thousands of cannabis prisoners, free’d and non free’d—this foundation is built on lived experience and relentless hope. Every initiative, every event, every life touched by the 40 Tons Foundation is part of a larger mission: to heal, to build, and to win—together.
You may support the 40 Tons Foundation here.
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